Cillian fennell biography definition

Last week, the Highway1 cohort worked with one of our incredible mentors to hone their storytelling and pitching skills. We sat down with Cilian Fennell of Stillwater Communications for a brief chat to gain some insight into his keen eye for narrative.

When you watch a company pitch, what are you looking for?

'Centenary', a cultural celebration of the 1916 Rising, to take ... - RTÉ

What’s most important to you?

The first thing I’m watching for is structure: every chapter of a good book, every song has a structure. Where are they finding me? Where are they taking me? And what are they doing in between?

Next I want them to show me there’s a need for the product, and that they’re the team to do it?

Cilian Fennell - Stillwater | LinkedIn

Can they show they have a route to market, have they mitigated risk, and what’s their ask?

I’ll explore for that while keeping in mind I don’t want everything to be formulaic; you have to leave enough space for the brand’s personality to come through. Is the tone of the company coming across? Are they very serious while trying to pitch a playful prod